Listen to the latest episodes below!

Global companies, on average have almost 20% higher revenues than their domestic-only competitors!

Exporting successfully takes a plan – and those that have done it successfully have advice to share.

In The Global Marketing Show podcast, host Wendy Pease talks to experienced people to learn about the mistakes they made, lessons learned, fears they had, and advice they would give. The guests laugh about their funny cross-cultural experiences and explain how to conduct business and relationship-building when you speak different languages.

Plus, everyone always shares their favorite foreign word. Some are really fun!

If you enjoy an episode, share it with a friend, follow the podcast for new releases, and talk about and share it on social media. We’d really appreciate it!

You can find episodes from this unique marketing podcast below or on all your favorite listening apps:

Apply to be a Guest on the podcast

    Aug 3, 2022

    #86 | Supply Chain

    Jon Kirkegaard, Owner of DCRA Inc. has over 40 years in global supply chain management, consulting, and servicing. ...

    Listen Now arr
    Jul 27, 2022

    #85 | Updated Format and Announcement

    Host Wendy Pease announces changes coming to The Global Marketing Show podcast – a shorter format with more take-aways ...

    Listen Now arr
    Jul 20, 2022

    #84 | Telemarketers and Jukeboxes in Costa Rica

    Richard Blank, CEO of the Costa Rica’s Call Center regales stories about pinball machines, jukeboxes, and how empathy ...

    Listen Now arr
    Jul 13, 2022

    #83 | From 0 to 100 with Global Marketing

    Paul Bresenden, CMO of Bromic Heaters and President of 454 Creative, started his career with zero experience in global ...

    Listen Now arr
    Jun 29, 2022

    #82 | Translation Strategy is Important

    Stephen Shortt, Managing Director at ETC Consult, was prior owner of Alpha College of English a school in Ireland where professionals could ...

    Listen Now arr
    Jun 8, 2022

    #81 | American BBQ Sauce Translates Well in Dubai

    Walter Brooks, President and CEO of Brooksmade Gourmet Foods, found it easier to expand internationally with his specialty BBQ Sauces than ...

    Listen Now arr
    May 25, 2022

    #80 | Ukrainian Employees and People

    Vladimir Gendelman, Founder and CEO of Company Folders, Inc. hired employees in Ukraine to access highly talented tech skills to program and ...

    Listen Now arr
    May 18, 2022

    #79 | Localize your Quotes

    Mark Ridley, Co-founder and COO of GreenShootsFX talks to us today about cross boarder payments or “FX” (foreign ...

    Listen Now arr
    May 11, 2022

    #78 | What is an NFT - We'll Translate it into English

    Mario Nawfal, CEO of NFT Tech and founder of Froothi, engages us with the basics of NFTs and cryptocurrency. ...

    Listen Now arr
    Apr 27, 2022

    #77 | Translating Education into Experience

    Dr. Gregory D. Hess, President and CEO of IES Abroad, took the position right as Covid started.

    Listen Now arr
    Apr 20, 2022

    #76 | Exporting into Hot Markets in the USA

    Juha Vaisanen, Managing Partner of Active and Senior Living Markets Business Development and Sales with Technogym, explains why entering the ...

    Listen Now arr
    Apr 6, 2022

    #75 | Podcasts and Translation

    Lory Martinez, CEO of Ochenta Studios, works with individuals and companies to create and translate ...

    Listen Now arr
    Mar 30, 2022

    #74 | Wendy as the Guest: Conquering Chaos Podcast

    Once again, the tables are turned as our host Wendy Pease shares a podcast she recently appeared on as a guest – Conquering Chaos.

    Listen Now arr
    Mar 9, 2022

    #73 | Global Golf and Translation

    Jean-Pierre Degembe, Global Director, Sourcing – Golf for Wilson Sporting Goods, regals me with ...

    Listen Now arr
    Feb 23, 2022

    #72 | Disney – HP – Visa and Global Marketing

    Chris Curtin has had an incredible career in marketing for Disney, HP, and Visa.

    Listen Now arr
    Feb 9, 2022

    #71 | It’s NOT If, But When

    Evan Nierman, Founder & CEO of Red Banyan, is no stranger to difficult situations.

    Listen Now arr
    Jan 19, 2022

    #70 | What do HP, Adobe, and Ricoh have in Common

    Fernando Maroniene reminds us that business is business everywhere yet paying attention to details delivers success.

    Listen Now arr
    Jan 12, 2022

    #69 | Global Marketing and Translation in Risky Environments

    Adam Blanco, Founder and Managing Director at e8/Q Technologies, thrives in situations with political volatility and emerging markets. ...

    Listen Now arr
    Jan 5, 2022

    #68 | Champagne Moment in Global Marketing

    Nick Leighton, executive coach, international marketer and author of

    Listen Now arr
    Dec 15, 2021

    #66 | Just Jump into Exporting – and Don’t Forget Translation

    Andy Karellas is so well-spoken, and he graciously takes the time to share information about all the resources available for companies that ...

    Listen Now arr
    Dec 8, 2021

    #65 | Winning at Global Business

    Hakan Ozsancak, EVP Chief Finance and Communications Officer for Washington Institute for Business, Government, and Society, has lived in 7 ...

    Listen Now arr
    Dec 1, 2021

    #64 | Why Go Global

    Laurent Kahl, Import-Export Consultant at GlobalFootprints, is a US citizen who was born in Venezuela and lived in 8 countries before ...

    Listen Now arr
    Nov 24, 2021

    #63 | Expanding Your Business Internationally

    In this week's episode we share a recording of a recent webinar "Expanding Your Business Internationally." 

    Listen Now arr
    Nov 17, 2021

    #62 | Socks for Life

    Joe Nocito, International Sales and Global Marketplace Business Development at Darn Tough Vermont, laughs as he tells people sitting next to ...

    Listen Now arr
    Nov 10, 2021

    #61 | Made in Japan with Love

    Mayumi Ishii, current Chief at Chrysmela, worked for years as a McKinsey Consultant and Analyst for Nomura Securities.

    Listen Now arr
    Nov 3, 2021

    #60 | 5 Tricks to Excel at Language and Culture

    John Jove is the General Manager of PepsiCo International Sales and has tons of great stories and advice to share.

    Listen Now arr
    Oct 27, 2021

    #59 | Selling Globally at US Trade Shows

    David Oliva, General Manager at Organomation, never had any international experiences growing up, yet he’s successfully running a global ...

    Listen Now arr
    Oct 20, 2021

    #58 | Global Advantages of Remote Work

    Sara Baxter Orr, SVP & Global Head at Anaplan, worked at a senior level for Verizon Wireless, a domestic division when she was promoted ...

    Listen Now arr
    Oct 13, 2021

    #57 | Accident to Expert in Global Business

    Kyle Hegarty, Managing Director at Leadership Nomad (a division of TSL), wrote the book, “The Accidental Business Nomad,” about succeeding ...

    Listen Now arr
    Oct 6, 2021

    #56 | Celebrating 1 Year of Episodes!

    Wendy Pease, host and President of Rapport International, commemorates the first anniversary of The Global Marketing Show podcast with a live ...

    Listen Now arr
    Sep 29, 2021

    #55 | From Small-Town of Coldwater, Ohio to Global Executive

    Erica Tucker, Global Product Support Manager at Overdrive, grew up in a small town in Ohio and never travelled globally. 

    Listen Now arr
    Sep 22, 2021

    #54 | Calculated Risk Taker Expands Fast

    Mario Nawfal, Founder of Froothie and 6 other companies, is an interview you don’t want to miss. 

    Listen Now arr
    Sep 15, 2021

    #53 | Global LinkedIn Ads are More Affordable

    AJ Wilcox, Founder of B2Linked, is a whiz at social media ads and decided to specialize in LinkedIn ads when he opened his agency ...

    Listen Now arr
    Sep 8, 2021

    #52 | From Socialist to Global Entrepreneur

    Aleksandra Efimova, CEO of Russian Pointe Group International and FLX Stretch, was born in Russia during a time without entrepreneurs.

    Listen Now arr
    Sep 1, 2021

    #51 | It's Clean and Safe Around the World

    Brian Jones, Global Products Sales Manager at Geocomp, had little experience with the international community prior to becoming a global sales ...

    Listen Now arr
    Aug 25, 2021

    #50 | Sustainable Small Farmers Sell Globally

    Marty Parisien, CEO of Singing Dog Vanilla, is fascinating.

    Listen Now arr
    Aug 18, 2021

    #49 | Global Community Building

    Dani Weinstein, Senior Director of Customer Community and Growth at Kaltura, knows how to build global communities - and he’s done so for the ...

    Listen Now arr
    Aug 11, 2021

    #48 | Even Home Based Start Up Businesses Are Global

    Barbara Mowat, President and Founder of GrowYourBiz, started a company pre-internet to help small, home based businesses grow. 

    Listen Now arr
    Aug 4, 2021

    #47 | Globally Transforming and Growing a Large Company

    Eric Stine has served as Chief Revenue Officer, Chief Innovation Officer, and Chief Expert at SAP and other well-known companies. 

    Listen Now arr
    Jul 28, 2021

    #46 | 88 Countries & Counting!

    Babs Ryan is a dynamite!

    Listen Now arr
    Jul 21, 2021

    #45 | Plan Early for a Global Medical Device Launch

    Dr. Michael Drues, President of Vascular Sciences, is a global regulatory specialist who has worked for the FDA and for companies developing ...

    Listen Now arr
    Jul 14, 2021

    #44 | Know Your Strengths

    Jamie Douraghy, Coach and Team Facilitator at Life Work Integration, is a global leader that knows that by understanding your strengths, having ...

    Listen Now arr
    Jul 7, 2021

    #43 | Connecting the Global Business Community

    Max Sutherland, President & CEO of World Trade Center Atlanta, recognized at an early age that global businesses have influence and power to ...

    Listen Now arr
    Jun 30, 2021

    #42 | Communicating Clearly in English

    Mollie Ring, Principal at Dialogic Solutions, knows that good writing in English is simple, evergreen, clear, concise and conveys your ...

    Listen Now arr
    Jun 23, 2021

    #41 | Former Cigna Chief Brand Officer Talks Global Marketing

    Stephen Cassell has a distinguished career in global marketing working for and rising up through the ranks of Cigna, JP Morgan, and HSBC. 

    Listen Now arr
    Jun 16, 2021

    #40 | Hot Ideas and Expert Global Teams

    Chris Salazar recently started as the VP of Commercial marketing at Fluke Health Solutions, a global medical device and services company. 

    Listen Now arr
    Jun 9, 2021

    #39 | Global Exhibits Can Bring Business!

    Stephan Murtagh is the Exhibition Guy, a specialist who uses triscadecaphobia and 3+4+6 to show people how to turn wasted ...

    Listen Now arr
    Jun 2, 2021

    #38 | From $Multi-Billion Manufacturing to Entrepreneur

    Cheri Williams-Franklin, CEO and Founder of Life Snapshot, gained experience as a product manager in huge, international companies where she ...

    Listen Now arr
    May 26, 2021

    #37 | Bringing Global Experience from Snap-on Tools

    Rob Halverson, Sales Director at Quin Global Americas, built a career in domestic sales at Snap-on Tools which has large, international ...

    Listen Now arr
    May 19, 2021

    #36 | Do You Fit the Stereotype?

    Javier Romeu, Global Solutions Manager at CXC North America, has lived and worked all over the world. 

    Listen Now arr
    May 12, 2021

    #35 | Right People, Right Product

    Jeffrey Smith, General Partner at SIP Global Partners, moved to Singapore six days after graduating from Brown University.

    Listen Now arr
    May 5, 2021

    #34 | Firearms - Selling Internationally

    Jeff Grody, CEO of EasyExport, is a regulatory and legal expert on selling firearms and parts internationally.

    Listen Now arr
    Apr 28, 2021

    #33 | Remember Legal, Financial, Tax and HR

    Dr. Janet Walsh is the CEO of Birchtree Global, she also teaches at Columbia and Fairfield Universities and NY Institute of ...

    Listen Now arr
    Apr 21, 2021

    #32 | A Passport with Many Stamps

    Grace Preston, Director of International Sales at Optim LLC, has travelled the world as an international sales rep. She understands that ...

    Listen Now arr
    Apr 13, 2021

    #31| The Host is the Guest!

    Wendy Pease, the regular host of The Global Marketing Show podcast becomes the guest as Andrea Heuston, CEO of Artitudes Design, podcast host of ...

    Listen Now arr
    Apr 7, 2021

    #30 | Depth & Likeability Makes her Successful

    Jamie Gelbtuch, Founder of Cultural Mixology, has a wealth of knowledge about cultures and the contexts that make interactions ...

    Listen Now arr
    Mar 31, 2021

    #29 | Global Sportswear Peddler Shares Fun Experiences

    Bill Tung, International Expansion Advisor at Peaks Consulting, explains “revenge shopping”, the need for product adaptation in China, and about ...

    Listen Now arr
    Mar 24, 2021

    #28 | People Don’t Know the Opportunity

    Ann Kallman, Director of Creative Services at Kallman Worldwide, is a world traveler and tells great stories about doing business ...

    Listen Now arr
    Mar 17, 2021

    #27 | HubSpot Lucked out in Getting Scott Wilder

    Scott Wilder, Head of Customer Engagement, Advocacy, & Community at HubSpot, is the perfect person to head up international customer ...

    Listen Now arr
    Mar 10, 2021

    #26 | The Big Three Mistakes

    Mike Krass, CEO of MKG Marketing, is the son of airline employees so he had an early introduction to travel and international ...

    Listen Now arr
    Mar 3, 2021

    #25 | Global Sales versus Global Marketing

    Zach Selch, owner of Global Sales Mentor and Wendy Pease, the host of this show and President of Rapport International talk about the intersection ...

    Listen Now arr
    Feb 24, 2021

    #24 | 109 Steps to Global Ecommerce

    Nina Ann Walters is the Managing Director at Expandise. Many companies fail in international expansion because they do not pay attention to ...

    Listen Now arr
    Feb 17, 2021

    #23 | Abu Dhabi Opened Her Eyes

    Alyson Hodson is president and CEO of Zag, a full service marketing agency. A fortuitous trip run by the Canadian government opened ...

    Listen Now arr
    Feb 10, 2021

    #22 | Farm Boy Does Business in Every Country

    Today's guest Lafe Bailey, Co-CEO and President of Wenger Manufacturing, is a third-generation leader of Wenger. Lafe has helped drive the ...

    Listen Now arr
    Feb 3, 2021

    #21 | Say “tak tak” to a Lean Marketing Approach to Grow Globally

    What a blessing to talk to Loredana Nicolae, a B2B global growth expert who has offices all over the world.  She consults with ...

    Listen Now arr
    Jan 27, 2021

    #20 | Homeschooling to Global Business Expert

    Crista Casas has lived and worked in South America, Ghana, Thailand, India, Australia and more.  She launched Casas Global Solutions ...

    Listen Now arr
    Jan 20, 2021

    #19 | Growing Up in the Projects to Becoming a Global Executive

    Talk about a person who can fit in anywhere!  Darryn Lee, a Senior Sales and Business Development professional at Vise, has a life ...

    Listen Now arr
    Jan 13, 2021

    #18 | Baseball, Shipping, and Leadership

    Listen to Trent Clark, CEO of Leadershipity, talk about his experiences of playing sports and doing business around the world.  As a ...

    Listen Now arr
    Jan 6, 2021

    #17 | The Journey from US-Centric to Globally-Oriented Marketing Took Time

    Who do you get when you combine a visionary and an implementer? Patrick Nunes! In this episode Patrick, Director of Global Communications ...

    Listen Now arr
    Dec 30, 2020

    #16 | Truly Global Millennial

    Nick Canfield, Co-Founder of Process Zip, has lived and done business in Micronesia, Vietnam, and Costa Rica.  He’s travelled and done ...

    Listen Now arr
    Dec 23, 2020

    #15 | Managing LinkedIn Profiles and Post in Multiple Languages

    As the person who wrote the book on “LinkedIn Marketing in One Hour a Day”, Viveka Von Rosen knows her stuff. In this episode, she has a ...

    Listen Now arr
    Dec 16, 2020

    #14 | When a Start-Up Goes Global

    What happens when you build it and you get funding to take your travel app global?    Listen as Brittany Cooper, a Marketing ...

    Listen Now arr
    Dec 9, 2020

    #13 | Launching Medical Devices Internationally

    Dave Sheppard, Founder of Medworld Advisors, has done business in every continent in the world except for Antarctica.  If you want ...

    Listen Now arr
    Dec 2, 2020

    #12 | Tips and Tricks for Fast Global Expansion

    Picking a geographic hub and then building relationships in new global markets can be difficult.  In this episode with Tim Rezendes, ...

    Listen Now arr
    Nov 25, 2020

    #11 | A Partner Who Cares as Much as I Do About my Translation!

    He just wants a translation partner “who cares as much about the output” as he does and one who returns his calls.  Listen to R Elliot ...

    Listen Now arr
    Nov 18, 2020

    #10 | Strategies for Entering the US Market

    When you’ve worked across all the continents of the world and met all kinds of people, you get to know that people are the same ...

    Listen Now arr
    Nov 11, 2020

    #09 | Former Intelligence Officer Builds a Strategy for Global Expansion

    From Harvard to Bahrain to Women in Manufacturing - Stephanie Hendricks is smart, insightful and experienced.  In her role as VP of ...

    Listen Now arr
    Nov 4, 2020

    #08 | The One to Handle your Website Translation!

    The Devil is in the Details, according to Michelle Safrit, global marketing and excel expert.  Hear about her journey in consolidating ...

    Listen Now arr
    Oct 28, 2020

    #07 | Are you a Peach or Coconut?

    Peaches and Coconuts. Americans are peaches and French people are coconuts.  Listen to this week's guest, Armand Adande, explain how ...

    Listen Now arr
    Oct 21, 2020

    #06 | Crossing Borders and Connecting with People Successfully

    Bill Kenney, a former competitive sailor once met the King and Queen of Spain and has visited more countries than the well traveled ...

    Listen Now arr
    Oct 14, 2020

    #05 | How to Adapt and Thrive in Any Culture

    What do you do when a Chinese woman in Taiwan drops a half an egg on your noodles?  Find out in this episode featuring Stephanie ...

    Listen Now arr
    Oct 7, 2020

    #04 | English is NOT the Global Language

    Today's episode features Randi Roger, an expert in global marketing. Want to build negative feelings with your international ...

    Listen Now arr
    Oct 1, 2020

    #01 | Welcome to the Global Marketing Show

    The Global Marketing Show is a new podcast from Rapport International.  Each week we will talk to experts in global/international ...

    Listen Now arr
    Oct 1, 2020

    #02 | Machine Translation - Will it or Won’t it?

    Google Translate, Website Translation Plug-in from Google, or Human Translation -  Ed Marsh of Consilium Global Business Advisors and Wendy ...

    Listen Now arr
    Oct 1, 2020

    #03 | Burnout is a Global Epidemic

    Burnout is a global issue, particularly with social justice organizations as it’s a fine line between passion and burnout.  Listen as ...

    Listen Now arr

    Want More Information About Global Marketing?

    Download a free sample of the book.

    The Language of Global Marketing
    Conversational marketing