Adapt your communications so your target audience responds.
With culturally appropriate and relevant messaging, your business will
be inclusive of new markets, increasing your reach and revenue.
You spend time doing market research, creating a message, and developing product names, company slogans, visuals, and packaging to resonate with your target market.
When speaking to a multilingual audience, you want the same amount of care in developing a culturally appropriate message and brand. NOT working with the right partner puts your reputation and success at risk.
Rapport International specializes in building and implementing business communication strategies for growth through translation and multilingual marketing. When you work with us, you can be sure your content has culturally appropriate messaging, meaning, emotion and energy that aligns with your voice.
With Rapport International as your multilingual marketing partner, as opposed to a low-cost language services vendor, you get an experienced partner that knows the power of words and has the expertise to make sure your products or services resonate with your target audience.
We look at your overall marketing goals to create and implement a multilingual plan for business growth.
Do your marketing teams struggle with lead generation? Drive leads to your translated website by developing multilingual social media outreach, SEO and online advertising. Our experts research your keywords and search phrases to make sure they're customized for the local market. Then we translate and adapt your social messaging to be culturally appropriate and relevant.
Venturing into a new market can be a big undertaking with inherent risks with the potential for big wins and losses. To minimize risk, we offer several services to do the research prior to launch in a new market.
Testing consumer interest and product/service cultural compatibility early leads to greater long-term success.
Marketing can be global or local depending on the product or service that a company is promoting. Rapport International works with you to determine whether a global or localized marketing campaign would work best to help you reach your goals. Then we translate the necessary materials appropriately for a successful campaign or product launch.
Allow your customers to do business how they are most comfortable – in their own language. A translation of your website by Rapport International is done by an experienced human translator who is fully bilingual, keeps up with new words and slang, and has knowledge of local language usage, buying habits and customs. Your website is translated with your brand and your message intact.
