Stephen Shortt, Managing Director at ETC Consult, was formerly the owner of Alpha College of English, a school in Ireland where professionals could go to learn English.
Currently he’s an investor, leadership and career coach, keynote speaker, succession planner, and self-proclaimed geek.
He explains his rationale for using Global English and deciding where translation was necessary, and deep dives into his experiences in global marketing.
His insights, experience, and go-to-market strategies clearly show that he thinks strategically.
Listen to this episode to learn from a true entrepreneur.